I’m Gabi Costa, a Branding Associate at Jack Marketing Solutions™ with a passion for crafting meaningful brand identities that truly resonate with audiences. I’ve always believed that branding is about more than just a logo or colour palette—it’s about creating an emotional connection between a company and its customers. My interest in branding started in a rather unconventional way, and I’m proud to say that every step of the way has taught me something valuable about creativity, strategy, and the power of understanding a client’s vision.

I grew up in Porto, Portugal, and from an early age, I was captivated by the world of design and communication. My father worked as an architect, and I spent many afternoons sketching and drawing beside him.

One of my proudest achievements at Evolv (a London-based agency) was leading the rebranding campaign for a well-known international fashion retailer. The project involved revamping their visual identity, messaging, and online presence, and it resulted in a significant increase in brand awareness and customer engagement.