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Defamation law combats the communication of a statement that makes a claim, expressed or implied to be factual, that may give an individual, business, product, group, Government or nation a, usually false and negative image. The UK is notorious as a claimant-friendly jurisdiction for bringing libel proceedings. In other words, you should be careful what you write (or allow others to write) on your website. The US is regarded as even more litigious!

Defamation law is all about reputation, and the protection of reputation. Slander is concerned with the spoken word, libel with the written word. Note that the law of defamation protects both individuals and companies.

A related cause of action, malicious falsehood, protects individuals and companies against false, malicious statementswhich cause them loss.

Glossary: Astroturfing, Bait & Switch, Blogs, Can-Spam, Comparative Advertising, Copywriting, Link Baiting, Marketing Communications, Multimedia, Pharming, Phishing, SEO Content Writer, Trust, Video Marketing, Website, White Paper

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