Coaching for Performance

The Principles and Practice of Coaching and Leadership

Sir John Whitmore & Tiffany Gaskell 

Coaching for Performance book cover

‘Coaching for Performance provides a foundation for those who want to understand the potential and power of coaching. The Sixth Edition is a must-read and a want-to-read; with updates, powerful case studies, and empirical evidence of coaching making a difference, having lasting impacts, and transforming societies.’ Magdalena N. Mook, CEO, International Coaching Federation

An international bestseller, featuring the influential GROW model, this book is the founding text of the coaching profession. It explains why enabling people to bring the best out of themselves is the key to driving productivity, growth, and engagement. A meaningful coaching culture has the potential to transform the relationship between organisations and employees and to put both on the path to long-term success.

Written by Sir John Whitmore, the pioneer of coaching, this new edition has been fully revised by Tiffany Gaskell, Director at Performance Consultants, the global market leaders in performance coaching. This 6th edition has been updated throughout to reflect today’s new world of work, and will revolutionise the traditional approach to organisational culture. Insightful real-world examples serve to champion inclusivity, alongside practical exercises which place an increased value on trust and responsibility. Critical new material has further been added to strengthen the process of measuring the benefits of coaching as a return on investment; all ensuring this contemporary new edition will remain at the forefront of professional coaching and leadership development.

Review

Coaching for Performance transcends industries – its GROW model (Goal, Reality, Options, Will) has become my secret weapon for unlocking team potential in fast-moving digital environments. The book’s core philosophy, that people already have the answers, transformed how I lead strategy sessions.

Applying their “powerful questioning” techniques, I’ve replaced directive feedback (“Do this”) with exploratory coaching (“What’s blocking you?”) It’s a simple change but has delivered great results for us. For a struggling PPC team, this approach uncovered hidden analytical skill gaps we then upskilled – boosting client results by 22%. Their “awareness-responsibility” cycle also reshaped our retrospectives; we now focus on self-identified improvements rather than imposed fixes.

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