Glossary Terms - Jack Marketing Solutions

Glossary Terms

The .htaccess file, pronounced “dot htaccess,” is a configuration file used on web servers that

1-2-1 marketing, also known as one-to-one marketing, is a personalised approach that focuses on tailoring

Status OK – The file request was successful. For example, a page or image was

Moved Permanently – The file has been moved permanently to a new location. This is

Found – The file has been found, but is temporarily located at another URI. Generally,

Not Found – The server was unable to locate the URL. Some content management systems

“The 4Ps of Accessibility—Perceivable, Operable, Understandable, and Robust—are core principles derived from the Web Content

A 500 Internal Server Error is an HTTP status code that indicates a generic error

The 80/20 rule says that twenty percent of a brand’s customers purchase 80 percent of

ABC1C2DE is a socio-economic classification system commonly used in the United Kingdom to segment the