Website Check-up Solutions
Whether you feel that your website needs major surgery or a minor facelift, it is useful to get an impartial expert’s opinion to get the most out of your investment, and avoid costly mistakes.
Jack Marketing Solutions™ have devised a cost-effective check-up for your website, where we examine your site in eight critical areas, and provide you with a report on how you can improve it with a tweek, or in the next redesign. If you then choose Jack Marketing Solutions™ to help you improve your website, we’ll credit your £75 evaluation fee towards developing it.
Our experts will personally look at your website and weigh its performance in eight critical areas – this is section 3:
Web Content Aspects
Although a website might be “pretty,” the true test of whether people will really use the website is the quality of the content.
- Does the website contain accurate, high quality web content (i.e. interesting, useful resources)?
- Is the authority of the website clear?
- Are the contents objective, opinions identified, and perspectives balanced?
- Are authentic resources used (i.e. reviewed materials, established sources, primary materials)?
- Is the web content timely and current?
- Is the web content relevant, useful, and meaningful to the intended audience?
- Is the web content presented in an efficient and effective manner?
- Is the breadth of the web content effective (i.e. goes beyond basic facts and data)?
- Does the depth of web content match the varied audience needs (i.e. levels of pages or information beyond the entry page)?
- Does the website provide resources that go beyond the ordinary (i.e. unique, local, specialist)?
- Does the website contain a mix of content formats (i.e. text, graphics, photographs, video, audio) to address specific, and appropriate needs?
- Is the web content logically organised?
- Is the website free from spelling, grammatical, and other typographical errors?
- Is the writing clear and appropriate for the developmental and reading level of the audience?
- Is the web content presented in a variety of ways to meet individual differences (i.e. text, graphics, photographs, diagrams, audio, video)?
- Is there quality web content beyond links?
- Are links annotated, well-chosen, and organised in a logical manner?
See other criteria – please click here.
Jack Marketing Solutions™ can undertake this work for you, helping you define your requirements and develop a brief. For more information contact us now to find out how we can help release the potential of your web content.
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